Job Title: Digital Health Product Manager 2
Location: Remote
Duration: 6 months (possible Extension)
Roles and Responsibilities:
Position Summary:
At Client, we are on a mission to drive meaningful and sustained customer engagement by creating intuitive, personalized, and value-driven experiences that empower users to actively manage and improve their health.
We are seeking a Product Manager, Medicare Advantage to own the digital product experience for our Medicare Advantage population within MyBSWHealth. This role requires deep expertise in the unique needs of Medicare Advantage members from plan navigation and benefits utilization to care coordination combined with the ability to build trust and alignment across a broad set of internal and external stakeholders, including health plan operations, compliance/regulatory, marketing, and technology partners. You will translate stakeholder priorities and member needs into a coherent product roadmap, and you’ll be the person stakeholders turn to when they need clarity on what’s being built, why, and when.
Key Responsibilities
Product Strategy & Vision
Own and articulate a Medicare Advantage product vision that reflects the needs of an aging population while aligning with Client’s broader health plan and business objectives
Build and maintain strong relationships with health plan leadership, clinical stakeholders, compliance, and member services to ensure the product roadmap reflects regulatory requirements and operational realities
Define and prioritize features that improve plan comprehension, benefits utilization, and care navigation for Medicare Advantage members, balancing stakeholder input, member insights, and technical feasibility
Stakeholder Management & Cross-functional Collaboration
Serve as the primary product point of contact for Medicare Advantage stakeholders, proactively managing expectations, surfacing tradeoffs, and building consensus across groups with differing priorities
Facilitate regular touchpoints with health plan, compliance, and member experience teams to keep priorities aligned and roadmap decisions transparent
Translate stakeholder requests into clear, actionable product requirements for design and engineering teams
Represent MyBSWHealth’s Medicare Advantage capabilities to internal and external partners, articulating value and functionality in terms relevant to each audience
Manage competing priorities across stakeholder groups, negotiating Product and timelines while maintaining product integrity and member trust
Execution & Delivery
Partner with design, engineering, analytics, and IT to deliver Medicare Advantage-specific features
Advance the Medicare Advantage roadmap through iterative delivery, keeping stakeholders informed of progress, risks, and changes
Define success metrics and report progress in stakeholder-friendly formats
Customer Experience Optimization
Monitor Medicare Advantage member journey data to identify pain points specific to this population (e.g., digital literacy barriers, benefits confusion) and use findings to build stakeholder alignment around prioritization
Define, implement, and manage A/B tests to optimize engagement and conversion among Medicare Advantage members
Stay current on CMS regulatory changes, Medicare Advantage industry trends, and competitor offerings, and communicate implications to stakeholders proactively
Key Qualifications
3-5 years of product management experience building consumer-facing digital experiences; experience in Medicare Advantage, health plans, or Medicare-focused healthcare strongly preferred
Demonstrated success building and managing relationships with a diverse set of stakeholders (e.g., health plan operations, compliance, clinical, marketing) and driving alignment.
Customer-centric mindset with a track record of building products that improve engagement for older adult or Medicare populations
Strong understanding of digital technologies, APIs, and data-driven decision-making
Hands-on experience with Agile frameworks (Scrum, Kanban, or SAFe)
Experience with web analytics platforms (Amplitude, Google Analytics, Adobe Analytics, or Mixpanel)
Experience with A/B testing platforms (e.g., Amplitude Experiment) for iterative optimization
Excellent verbal and written communication skills, with the ability to tailor messaging for different stakeholder audiences from executives to clinical teams to engineers
Strong negotiation and conflict-resolution skills to manage competing stakeholder demands
Bachelor’s degree preferred in a relevant field (e.g., Computer Science, Public Health, Program Development)